Marketing Expert – Branding, Content, Digital Media, and Analytics

Digital Marketing Expertise & Services
I offer a comprehensive digital marketing strategy and execution across multiple channels, including:

• Social media marketing & management

• Search engine optimization (SEO)

• Paid media management (social & PPC)

• Email marketing & automation

• Public relations & digital PR outreach

• Qualitative & quantitative market research

• Content creation (web, print, taglines, video scripts)

• Branding, creative design, and multi-media production

• Marketing automation & sales funnels

• Big data, analytics, and conversion rate optimization (CRO)

• Influencer engagement & partnership marketing

Additional Services with My Expert Team:

• Website & mobile app development

• Programming & software development

• Video production (animated & live-action)

About Me & My Experience
With over 22 years of experience running a full-service marketing firm, I have worked with more than 800 clients across industries, from startups to Fortune 500 companies. My firm has received multiple awards for branding and data analytics, and I hold a master’s degree from NYU.

I specialize in:

• Advanced market research & marketing strategy

• Brand design & content development

• Financial services marketing

I provide end-to-end marketing solutions, from idea conceptualization to market launch, growth, and scaling from marketing, financial, and operational perspectives. I stay at the forefront of technology and trends, with expertise in AI, big data analytics, marketing automation, and neuromarketing. My skill set uniquely blends data-driven decision-making with high-level creativity, ensuring impactful, engaging marketing campaigns.

My Story
I started my company in high school with a $250 investment and grew it into one of NYC’s leading full-service marketing agencies. My journey has given me a deep understanding of business, having built a company from the ground up, managed multi-million-dollar ad campaigns, and developed innovative marketing strategies for startups in competitive industries.

I combine analytical research with creative execution to remove guesswork from critical marketing and business decisions. My expertise in marketing data, combined with a strong eye for branding and design, sets me apart in the industry.

I thrive on learning, tackling challenges, and working with motivated professionals. These are the aspects of my industry that I enjoy daily.

Professional Highlights:

• Boosted sales by over 70% in 90 days through an email and social media affiliate marketing campaign.

• Achieved user acquisition costs of just $0.13 with Facebook ads in a highly competitive education vertical.

• Secured a front cover feature in a top 10 fashion magazine for a startup brand.

• Generated 500,000 downloads in under six months for a gaming app without paid media.

• Helped raise $8 million in VC funding for an athletic tech company.

• Increased website traffic by over 150% across all company sites within a year.

• Managed a crowdfunding campaign that raised $480,000 in a highly competitive industry.

Software & Tools Expertise:
(Note: This is a selection of my most-used tools—I make it a point to learn a new system every few weeks.)

Data & Analytics:

• SAS, SPSS, Excel

• JMP (Data Visualization)

• Google Analytics, Tag Manager, Omniture

• Crazy Egg, Hotjar

Marketing Automation & CRM:

• Mailchimp, Klaviyo, Constant Contact, ActiveCampaign, Infusionsoft, Pardot, HubSpot

• Salesforce, SugarCRM, Zoho

Web & E-commerce Platforms:

• WordPress, Shopify, Magento, Squarespace, Drupal

• Optimizely

Work Ethic & Commitment
Before relocating to Austin, TX, I spent over 12 years running my firm in NYC. If you’ve been to NYC, you know the city never sleeps—neither do I when it comes to delivering results. I work efficiently, meet deadlines, and prioritize quality. Many of my projects involve cleaning up after rushed, low-cost work—let’s do it right the first time!

Let’s connect and build something incredible together!